How to Share Professional Communications with Brian Hannon

Good communication is just as stimulating as black coffee, and just as hard to sleep after.” – Anne Morrow Lindbergh

Twenty-five years ago, long before there was MailChimp, one of my projects for Microsoft was to email out their program offers to their 60,000 partners on a quarterly basis. I remember it as one of the most nerve-racking tasks of my job at the time. Not because of the technology, which was no problem, but because if something was wrong with the message we sent out, it had such visibility.

It really is amazing to think about the potential impact that technology has given us. But it also puts a lot of stress on how we share to a wider audience. Whether it’s work-related, part of volunteering on a committee, or a personal appeal to friends to join a cause, we have the ability to reach a broad group. Like my email project, that puts a lot of pressure on how we do it.

That’s why I love this latest episode of the How To Share podcast with corporate communications professional, Brian Hannon.

Brian and I talk about the nuances of professional communication. We explore the importance of understanding the audience, the timing of messages, and the need for authenticity in sharing information. Brian shares insights from his 30 years in corporate communications and journalism, emphasizing the significance of clarity, repetition, and empathy in effective messaging. The conversation highlights the evolution of communication formats and the challenges of simplifying messages for better understanding.

Here are some key takeaways:

  • Understanding your audience is crucial for effective communication.
  • Timing can significantly impact how messages are received.
  • Repetition helps ensure that important messages are not lost.
  • Segmenting your audience allows for more targeted communication.
  • Authenticity builds trust in corporate messaging.
  • Clear and concise messaging is essential in today’s fast-paced environment.
  • Empathy plays a key role in understanding how messages are perceived.
  • Feedback loops enhance the effectiveness of communication.
  • The evolution of communication formats requires adaptation in messaging strategies.
  • Effective communication is about sharing ideas, not just delivering information.

And a short clip from the episode to whet your appetite:

I’d be honored if you’d listen, watch, provide feedback and subscribe. Here are some ways you can listen and watch to the full episode:

How to Share Your Superpower with Roger Kastner How To Share

In this engaging conversation, Roger Kastner shares with Wynne Leon his journey of aligning heart and mind, exploring the concept of superpowers and purpose, and the importance of curiosity and empathy in personal and professional growth. Roger discusses the role of frameworks in creating thriving workplaces, the significance of connection and sharing, and the exploration of joy amidst grief. The conversation also touches on the impact of AI on human creativity and the future of the podcast as it expands to include diverse voices and experiences.TakeawaysHeart and mind alignment is essential for personal growth.Superpowers are connected to our purpose in life.Curiosity and empathy are key themes in discovering our superpowers.Creating frameworks helps individuals and teams thrive.Connection with others enhances our ability to share our superpowers.Joy is accessible even in challenging times.Grief and joy are interconnected emotions.AI can handle probabilities, but humans excel in exploring possibilities.Expanding conversations beyond our comfort zones enriches our understanding.Sharing knowledge and experiences fosters community and growth.Links for this episode:How to Share Your Superpower TranscriptWhat Do You Know to Be True? websiteWhat Do You Know to Be True? on YouTube, Apple Podcasts and SpotifyRoger Kastner on LinkedInFrom the host:My book about my beloved father: Finding My Father’s Faith
  1. How to Share Your Superpower with Roger Kastner
  2. How to Share Perspective with Andrea Simon
  3. How to Share Compassionate Stories that Inspire and Connect
  4. How to Share Music with Nancy Shear
  5. How to Share Snapshots of the American Dream

Links for this episode:

Brian’s blog: Writing from the heart with Brian

Brian Hannon on LinkedIn

Next up!

Stay tuned for next week’s episode when we get great guidance from Dr. Vicki Atkinson on how to receive when others share. A fantastic episode that comes with many great tips about how to deepen our ability to listen.